IBS intelligent business solutions GmbH “Marketing is the management process when it comes to finding out the needs of the customer, to anticipate and to meet”, so Rieta de Soet, Managing Director of IBS GmbH with registered office in Zug. For entrepreneurs, marketing means the ability to influence, to achieve the goal of the company, so Rieta de Soet. You continues from marketing is more than advertising. Marketing is a philosophy. A system to control the companies.” The marketing lesson is different following paragraph forms, so Ian de Sot corporate vision (a corporate vision must develop each entrepreneur/entrepreneur, Rieta de Soet. The basic question must be: “How the ideal of my company in the future looks” so Rieta de Soet).
Visions more appealing for the heart and the stomach of the people than to the mind, but a vision is also always an orientation and order function. In-house sales agents (sale by you personally, sales staff, sales on) Customer request). Workplace sales agents (Business Center agencies, brokers any franchisor). Pricing (not we alone determine the price of our service, so Rieta de Soet, but the market dictates to us what prizes we can enforce. Regular observations of the market are the key guiding principle for our pricing policy. As in business administration, Rieta de Soet is convinced that in times of tough cost calculation and ruthless controlling a 100% of costs is more important than ever.
The customers take advantage of the cost management in the business center and only pay for the services, which actually take advantage! Rieta de Soet is clear, a contract with a business center and is an economical alternative to traditional management structures to be taken seriously.