Organic ingredients such as vegetables and fruit are naturally high in the favour of the spoiled guests and organic chefs. 90 percent of professional chefs to buy back not once, but always organic vegetables. You buy and process convinced organic in the fruit (85 repurchasing rate) and reverted to the 74 percent always organic dairy products and potatoes from ecological agriculture. When it comes to the meat, in particular bio – beef (65 percent reorder) kind gerechteter animal husbandry is the stampede. The good mind for organic restaurateurs, who consistently develop their image: Consumers are still willing to pay slightly more for premium quality on the plate. The reasons are fresh and biological origin.
Who can trust in catering to a trained service, a tidy feel good ambiance and a kitchen, the Handmade”prefers to convenience products, can score well in the recession. Food is not only a daily necessity, but combines one of the largest cultural traditions, the people. This combination of social experience and organic tasty cuisine is that magnetic effect. A.D.; Sources: Nielsen.com study of organic trends 2009; CHD market research study of organic products in the hospitality industry in 2009. Nestle Germany study so is Germany ‘; Gaeste.de Word head, Andreas Dresch M.A.., is a freelance writer and copywriter in Mannheim. In the heart of the Rhine Neckar metropolitan region he writes traditional advertising (copy for brochure, flyer, display, brochure, catalog, newsletter, etc.), Internet advertising (concept and text for website content, newsletter, online PR), as well as direct marketing by telephone or written briefing (copies for sales letters, mailing, etc., including professional response technology as well as amplifiers). Industry focus: Catering (including restaurant, Hotel kitchen, restaurant, bistro, Brasserie, tapas bar, Gastrolounge); Hotel; Wellness (Spa, cosmetics, health); Travel/tourism; Deli/food. More topics flexibility desire; individual packages on request also for complex”products, image advertising for the industry as well as services. Word head is a premium member on XING, the business portal for high-quality business contacts, and like nationwide, active for clients in Austria and of Switzerland as a copywriter.